Keith Bates

Contact at keithbates@kbates.com

One of the things I learned early in my long marketing communications career was the power of messaging over the mechanics of media. More important than how messages are distributed is their content. So before exploring the complexity of social media and the endless array of digital tools, it is important to define, and manage, the desired messaging.

In addition to my CMO On Call consulting business I started a social network for adventurers (www.myadventures.com) which acts as my social media laboratory.

* Why the African scene? Many, many years ago I was a licensed PH (professional hunter) in South Africa. The images have stuck.
Keith Bates -- CMO On Call
ITA Member


Client List/1970-2010

A partial list of accounts, both business-to-business and business-to-consumer, served by Keith Bates & Associates Inc.

 

 

INFORMATION 
TECHNOLOGY 
ACCOUNTS

ABC Technologies
Access Computer Co.
ADAPSO
Advanced Systems
Concepts
Airplan Systems
(System One)
Aladdin
Antares Alliance Grp.
Applied Learning Corp.
Asyst Technologies
Authentify
Automation Design
AIRS (INSTEC)
Bakco Data
BCR Enterprises
BGIS
BlackInk Software
Boeing Computer
Business Modeling
Caelus Inc.
Cambar Software
Capsco Software
Catalyst (Peat Marwick)
cfSoftware
Charter Data Services
Chasm Institute
Cimlinc Inc.
Cimnet Systems
Coe-Truman Tech.
Coherent Networks, Inc.
Com-Co-Tec
CrossAccess Corp.
Cullinane, John
Cynosure
DBMS Inc.
Delphi Information Sys.
Design Data Systems
Deltak/Applied Learning
DH Dial
Digital Systems House
Discrete Time Systems
Distribution Sciences
Diversified Technologies
Electec Corporation
Emphasys Software
Endeavor Info Sys.
Eolas Technologies
Empower Geographics
Equal Employment
Oppor. Consultants
Exceed Corporation
Excalibur Tech.
Execucom Systems
Ferox Microsystems
Gateway Systems Inc.
GBC/ Gen’l Binding Corp
Gemma International
Group 1 Software
HarrisData
HyperSecur
IBM
ICE, Inc.
Information Mgmt.Tech.
Innovous Multimedia Inc.
Inn-Room Systems
InterAccess Co.
Intersolv Inc.
ISA Solutions
IsoQuest (SRA)
Jason Software
J. Baker & Associates
JD Edwards & Co
KDM Associates
Ken Orr & Assoc. Inc
Kirchman Corp.

KPMG
Lakeview Technology
Lansa
Lawson Associates
LPC/Pitney Bowes
Marketing Info Sys.
Meta Systems
Metrix Inc.
McCabe & Associates
Midwest Visual Equip.
Mobius Mgmnt. Sys.
Mutare Inc.
mVerify
Napersoft Inc.
NETG
Neal Nelson Assoc.
Northwest Gen’l Data
NOVARRA
Olympic amis
Output Reporting
Pansophic Systems
Planned Maint. Sys.
Price Waterhouse
Prime Computer
PCR
Proxy Message Center
PSC, Inc.
Rand McNally – TDM
Retail Target Marketing
Rexnord
Ricardo North America
RN Act
Robert Routman
Salare Security
Sam Albert Assoc.
SCO (Santa Cruz Org.)
SeNet Corporation
SRA
Scientific Info Retrieval
Sentry Publishing Co.
Shaker Computer
Silvon Software
SKK, Inc.
SmartForce
Software AG
Software Corp. Amer.
Software Design Ass.
Software Plus
Software Systems Co.
SPSS
Standard Software
System 5 Inc.
Systems Mgmt. Inc.
SRI
Systems & Software Teleconsultants, Inc.
Talentology
(People Filter)
Telcorp Inc.
Teledata
Titan Technologies
ThumbScan Inc.
Thomson Software
Timeworks, Inc.
Transform Logic
Trimark Technologies
2Confer
Ultra Corporation
Uniq Computer Co.
University Commun.
Value Group
VASCO Data Security
Viasoft Inc.
Wallace Computer
Wheels Inc.
Xpress Software, Inc.
Zink & Katich, Inc.
ZyLAB Corporation
Zenith Data Systems

INDUSTRIAL
& CONSUMER ACCOUNTS

AAR Corp.
Adventurers Club
Air Finance Intrntnl.
Air Namibia
Airplan Systems
Airponents
All America Plastics
Allen Aircraft
Allen Airmotive Intrnl.
Allied Electronics
Allied Mills
Bankers Life & Cas.
Bank of Ravenswood
Big Game Safaris
Borg Erickson Corp
Brach’s Candies
Canada North Outfitters
Casa Bella Condominiums
Chamberlain Mfrg
Colt Industries
Commerce Clearing House (CCH)
Constitution Life Ins.
Consumer Guide Magazine
Continental Bank
Continental Casualty Co.
Crown Marketing Services
Detectronic Corp.
Digital Pix
Dormeyer Industries
Edens Plaza State Bank
Enesco Imports
Erik A. Lindgren Assocs.
Ethiopian Airlines
Explorers World Travel
Falcon International
Girl Scouts of America
Gravity Investments
Hinckley & Schmitt
Humes & Berg Mfg.
Inter/Agriculture
Intermountain Invest.
Jeffrey Elevator Co.
Kitchens of Sara Lee
La Costa of Arizona
Lane Banks
Mongerson Gallery
North Community Bank
Peace Corp (U.S.)
Pert Products
Quick-Set Tripods
Ramco International
Safari Club Intern.
Safari Magazine Inc.
Safari Outfitters
Sears
South African Airways
Standard Elsmere
Systema, Inc.
The John Volk Co.
Trout & Grouse, LLC
U.S. Action Agency
U.S. Airforce Recruiting
U.S. Army Recruiting
U.S. Army Corp of Engineers
U.S. Dept. of Health, Education and Welfare
U.S. Environmental Protection Agency (EPA)
ViaDIRECT Travel
Wildlife World, Inc.
Zenith Electronics